Our customer made $42,000 last month with this 5-step cold email funnel

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Welcome To The Clever Letter!

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At Cleverly, we’ve helped 7,500+ customers book 153,000+ sales calls with cold outreach. If you are struggling to grow your business, click here to learn more about how we can help.

Ever got a response to your cold email and thought...

"Yes! This sale is in the bag!"

...only to find out that getting a response was just the beginning of the battle?

Yeah, it's frustrating, I know. In fact, getting a response from a cold email is only 10% of the battle.

They still don't trust you.

There's work to do.

We helped a customer implement the 5-step process below to properly warm up leads before they got on a sales call.

The result?

They closed $42,000 in new business within 30-days (a record month).

Take notes, this will work for you too!

Let's get into it.

5 steps to $42,000 with cold email

Step #1 - Get clear on your prospects biggest problem.

You've got to understand what keeps your prospects up at night.

This is the key to writing a cold email that gets responses.

Start by doing some research on your prospects.

Find out what their biggest challenges are.

Once you know this, you can tailor your email to address these problems directly.

Step #2 - Offer a no-brainer solution.

Now that you know what your prospects are struggling with, it's time to present them with a solution.

Break it down into simple steps that they can easily understand.

For example, if your prospect is struggling with lead generation, you might offer a free consultation where you'll share three strategies they can implement right away.

Make it so good that they can't resist!

Step #3 - Speak to them in their own words.

This is all about making your email feel personal and relatable.

Use the same language and terms that your prospects use.

This will make them feel understood and valued.

And remember, people are more likely to buy from someone they feel understands them.

So, take the time to get to know your prospects and their language.

Step #4 - Don't sell via email, book calls.

Here's a secret: the goal of a cold email isn't to make a sale.

It's to book a call.

Why?

Because people buy from people, not emails.

So, instead of trying to sell your product or service in the email, focus on getting them on a call where you can build a relationship and trust.

Step #5 - Nurture leads before the call.

Once you've booked a call, don't just sit back and wait.

Use this time to nurture your lead.

• Send them valuable content

• Check in with them

• Show them that you're there to help.

This will make them more likely to show up for the call and more likely to buy when the time comes.

Remember, cold emailing is just the start of your lead generation journey.

Whenever you are ready, there are 3 ways we can help you:

1. Cold Email Lead Generation - Get booked sales calls with your ideal clients on a pay-per-lead basis. You pay a fixed fee whenever you get a response from your ideal customer. Click here to learn more.
   

2. LinkedIn Content Service - Want to build an audience of 10,000 engaged prospects? Get attention-grabbing LinkedIn content done-for-you that scales your personal brand and drives interested prospects to message you. Click here to learn more.
   

3. LinkedIn Paid Advertising - Want to get in front of prospects you never thought possible? Our irresistible LinkedIn Ad funnels will help you grow your business rapidly. Click here to learn more.