How John got a 70.33% reply rate on his Linkedin outreach

Read time: 3 minutes

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My friend Christian owns a business where he's a notary.

When you buy a home, a notary is the last step before closing.

The notary visits you in person to:

✅ Educate you on exactly what you're buying
✅ Help you sign dozens of papers

Christian makes $150-$500 per signing. 💰

You'd think Christian gets clients by knowing a ton of homebuyers, right?

Nope! 99% of his leads are referrals from real estate agents and lenders.

Christian's sales process is partnering with agents and lenders who need reliable notaries that show up on time.

Get this 👇

One good partnership with an agent = 1-2 qualified leads EVERY month for Christian. 🤯

The lesson?

Referral partnerships are a goldmine for consistent, high-quality leads.

It's a win-win:

✅ You get a steady stream of ideal customers
✅ Your partners get a reliable service to refer clients to

I've seen this work wonders in countless industries.

A few real examples:

❇️ Accountant partnering with financial advisors
❇️ Web designer partnering with marketing agencies
❇️ Copywriter partnering with business coaches

Here's a specific example of the partnerships angle done well:

John (real client name redacted) — A Shopify add-on tool that improves the returns process - 70% Reply Rate

John was first selling directly to e-commerce brands, with dismal results (a 3.23% Reply rate).

So we decided he should partner with Shopify consultants/marketers/developers so they can recommend his product to their clients.

We then targeted prospects with "Shopify consultant/marketer/developer" in their job title, and wrote creative messaging.

Here’s the script we used:

The results?

He jumped to a 70.33% reply rate!

Why?

Because it wasn’t a direct pitch.

He was presenting his service as an add-on the readers’ business.

They have nothing to lose by replying!

This one script helped John sign dozens of customers.

Final Thoughts

Are you leveraging referral partnerships in your business?

If not, you're leaving money on the table.

This could transform your entire lead generation.

Map out five potential partners you can reach out to TODAY.

Reap the rewards tomorrow.

See you next week!

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