The SECRET to earning over $100k on LinkedIn in 2024

Read time: 3 minutes

Welcome To The Clever Letter!

Every Saturday, we’ll share an actionable lead generation guide that’ll help get your first (or next) 100 customers so you can take your business to the next level. This newsletter will remain Free forever. We hope you enjoy!

At Cleverly, we’ve helped 7,500+ customers book 153,000+ sales calls with cold outreach. If you are struggling to grow your business, click here to learn more about how we can help.

LinkedIn is still a goldmine in 2024.

But blasting connections with sales pitches doesn't work anymore.

The real ticket to 6-figures?

Serving value first.

Now I want to share my proven blueprint with you so you can replicate my results.

In this quick guide, you'll discover the 4 critical steps for earning life-changing money through strategic cold outreach.

From optimizing your profile to consistent value-focused posting to personalized messaging, I lay out the complete framework we used to generate millions for my own clients.

If you follow this plan, you too can absolutely crush your $100k income goal on LinkedIn within the next 12 months.

Come Bearing Gifts

The key is to offer something helpful first, not ask for something right away.

For example, you could create a free toolkit with fill-in-the-blank email templates personalized to your prospect's industry.

Or a checklist of proven techniques to improve LinkedIn profiles.

When you give away something useful like this upfront, it shows prospects you genuinely want to be helpful.

It builds goodwill and makes people much more likely to engage with you later when you have an ask.

Here’s a real example of a script we use at cleverly to give away value and establish authority:

Optimize Your Profile

Make sure your personal profile looks polished and professional.

Clearly and succinctly explain in your headline and about section:

• What you do.

• Who you typically serve.

• How you can add value for them.

Back up those claims by showing client logos and results you’ve achieved for others.

This quickly establishes credibility and proves you are a leading expert in your field.

When prospects visit your profile, they’ll immediately understand why you’d be a great person to talk to.

Post Valuable Content

Post 1-2 times per day to continue building a following and nurture relationships.

Share advice, how-to's, behind-the-scenes ideas, etc.

Comment on others' posts to join conversations and provide value.

Ask thoughtful questions to spark engagement.

The goal is to consistently post content that helps people or satisfies their curiosity.

This helps prospects get to know you more personally and see you contribute often.

Over time, organic content builds significant trust and authority that pays off hugely.

Personalized Outreach

Now you have established expertise and can start personalized outreach.

Reference posts, work experience, interests etc you have in common with a prospect.

Make it clear you did research to understand them better.

Offer to send a related resource you think could help them.

Or ask a smart question to kickstart a natural dialog.

When outreach is personalized and centered around being helpful (not salesy), you can spark meaningful conversations that often convert to business.

Final thoughts

This Works.

53 of our clients made over $100,000 through LinkedIn in 2023 with this plan.

The 4 steps have been proven successful repeatedly.

If your goal is to earn over $100k, you can absolutely crush it by applying this strategy.

Feel free to reach out if you ever have questions - I’m always happy to help fellow marketers strengthen their LinkedIn game!

Let’s make 2024 your most financially successful year ever.

Talk soon!

Whenever you are ready, there are 3 ways we can help you:

1. Cold Email Lead Generation - Get booked sales calls with your ideal clients on a pay-per-lead basis. You pay a fixed fee whenever you get a response from your ideal customer. Click here to learn more.
   

2. LinkedIn Content Service - Want to build an audience of 10,000 engaged prospects? Get attention-grabbing LinkedIn content done-for-you that scales your personal brand and drives interested prospects to message you. Click here to learn more.
   

3. LinkedIn Paid Advertising - Want to get in front of prospects you never thought possible? Our irresistible LinkedIn Ad funnels will help you grow your business rapidly. Click here to learn more.